Search Optimization

Search Optimization (S.E.O.)


Definition – Search engine optimization (S.E.O.) is the process of affecting the visibility of a website or a web page in a search engine’s “natural” or unpaid (“organic”) search results. In general, the earlier (or higher ranked on the search results page), and more frequently a site appears in the search results list, the more visitors it will receive from the search engine’s users. SEO may target kinds of search, including image search, local search, video search, academic search,[1] news search and industry-specific vertical search engines.

Search Engine Optimization

Yea, okay, what does that really mean? In short, it’s how you use content, words, pictures and video to ensure that the tools used by your clients – including search engines like Google and social media like Facebook and Twitter bring people to your website. Your website is the central focus; the hub for all this information. The goal of Optimization is to do the best you can to let the online world know about your business. 

There are a number of other T.L.A.’s or Three Letter Acronyms that are used in this industry. These include S.E.M. Search Engine Marketing, S.M.O. Social Media Optimization and MORE.

  • Why should you care?
  • What effort should you make to use these techniques?
  • How do you know what will work?
  • Are you an expert?

We can answer the last questions right now; NO you are not! However we are and we can can help.

Are you looking for results? Would you like to know more?

If this is the case you are like 99% of the business owners and managers we help. They need less jargon and more results! They struggle to understand and need to work with a company and with people they can trust.

We are ready to earn your trust…

There are a number of approaches to optimizing your online presence. These range from ongoing campaigns monitored continuously to those that take a periodic approach to optimization.

Any approach must first establish that you have the proper foundation for your online presence. This foundation of minimum requirements does change over time and is essential to an ongoing campaign.

How we approach this will depend on your needs and your goals. 

Let’s have that conversation and determine what makes sense for your organization!

  • Basic
    Plan
  • $300 Per Page
  • 5 Pages
  • Pre-Optimization Audits
  • Performance Audit
  • Key Phrase Audit
  • Headings and Titles Audit
  • Link Audit
  • Recommendations Report
  • Install Analytics
    (Tool for Reporting)
  • Incorporation of 5 Key Phrases
  •  
  • Optimize!
  • Setup Monthly Reporting
  • Post-Optimization Audit
  • 30 Day Monitor and Enhancements
  • Standard
    Plan
  • $350 Per Page
  • 10 Pages
  • Pre-Optimization Audits
  • Performance Audit
  • Key Phrase Audit
  • Headings and Titles Audit
  • Link Audit
  • Recommendations Report
  • Install Analytics
    (Tool for Reporting)
  • Incorporation of 10 Key Phrases
  •  
  • Optimize!
  • Setup Monthly Reporting
  • Post-Optimization Audit
  • 60 Day Monitor and Enhancements
  • Premium
    Plan
  • $395 Per Page
  • 15 Pages
  • Pre-Optimization Audits
  • Performance Audit
  • Key Phrase Audit
  • Headings and Titles Audit
  • Link Audit
  • Recommendations Report
  • Install Analytics
    (Tool for Reporting)
  • Incorporation of 15 Key Phrases
  • Competitor Evaluation
  • Optimize!
  • Setup Monthly & Weekly Reports
  • Post-Optimization Audit
  • 90 Day Monitor and Enhancements